Sprout Social Pricing 2026: Plans, Per-Seat Costs & Options
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Sprout Social pricing is per seat: Essentials is $79 per seat per month on annual billing (or $99 billed monthly), Standard is $199, Professional is $299 and Advanced is $399, per Sprout's pricing page. Essentials and Standard cover 5 social profiles; the higher plans are unlimited. A 30-day trial exists, but no free plan (checked November 2026).
We make iHatePosting, so we show our own price beside Sprout's, with the arithmetic. Competitor figures come from Sprout Social's official page.
Key takeaways
- Sprout Social Essentials costs $79 per seat per month on annual billing and includes 5 social profiles.
- Standard ($199) adds a consolidated inbox and collaboration tools; Professional ($299) and Advanced ($399) include unlimited social profiles.
- Sprout lists no free plan, only a 30-day free trial with no credit card required.
- Five Essentials seats cost 5 x $79 = $395 a month; iHatePosting is $15/month billed annually, for any number of team members.
How much does Sprout Social cost in 2026?
Table: Sprout Social plans and prices per seat per month, annual billing, checked November 2026 (source: sproutsocial.com/pricing)
| Plan | Price per seat per month | Social profiles | What the pricing page lists |
|---|---|---|---|
| Essentials | $79 ($99 billed monthly) | 5 | Publishing and content planning, optimal send times, profile and post-level reporting |
| Standard | $199 | 5 | Consolidated inbox and collaboration tools, keyword and location monitoring, review management |
| Professional | $299 | Unlimited | Everything in Standard, plus message tagging, competitor, tag and paid insights, Enhance Post by AI Assist |
| Advanced | $399 | Unlimited | Everything in Professional, plus Smart Inbox and Reviews sentiment, Sprout API and Helpdesk integrations, social customer care reports, Message Spike Alerts |
| Enterprise | Custom | Not stated | Everything in Advanced, plus white-glove onboarding, dedicated SSO setup, priority customer support |
The pricing page shows a monthly-billing price for Essentials only.
Does Sprout Social have a free plan?
No. Sprout's pricing page says "Try Sprout free for 30 days" with no credit card required, and lists no permanent free plan. Its AI agent, Trellis, is free and included on every plan, with 100 credits per seat per month (sproutsocial.com/pricing, checked November 2026).
Is Sprout Social worth the price?
It can be for a team that needs the inbox, review management, monitoring and reporting the Standard and higher plans list. For a team that mainly schedules posts, a per-seat price multiplies fast. Our Sprout Social alternatives page covers the other options, and the iHatePosting vs Sprout Social comparison sets the two side by side.
What are Sprout Social's hidden costs: seats, add-ons and extra profiles?
- Seats. Every plan is priced per seat per month, so cost scales with the size of your team.
- Profiles. Extra social profiles are not offered as an add-on. Essentials and Standard are capped at 5, so going past 5 means moving to Professional at $299 per seat.
- AI credits. Trellis Plus, with 1,000 credits per seat per month, is an add-on at $28 per seat per month on annual billing, or $35 billed monthly.
- Other add-ons. Premium Analytics, Listening and Employee Advocacy are available on Standard and up. Their prices are not listed; the page sends you to a demo.
How does Sprout Social pricing compare with alternatives?
iHatePosting, an AI social media scheduler for 15 networks with unlimited accounts for $15/month (billed annually), is one flat price. It is never priced per channel, per account or per seat, and every team member is included. See iHatePosting pricing for what the one plan includes.
Table: monthly cost of Sprout Social seats (annual billing) against iHatePosting, checked November 2026 (source: sproutsocial.com/pricing)
| Users | Essentials ($79 per seat) | Standard ($199 per seat) | Professional ($299 per seat) | iHatePosting |
|---|---|---|---|---|
| 1 | $79 | $199 | $299 | $15, billed annually |
| 3 | $237 (3 x $79) | $597 (3 x $199) | $897 (3 x $299) | $15, billed annually |
| 5 | $395 (5 x $79) | $995 (5 x $199) | $1,495 (5 x $299) | $15, billed annually |
Over a year, five Essentials seats come to $4,740 (395 x 12), against $180 on iHatePosting ($15 x 12, billed annually). iHatePosting is $19/month if you prefer to pay month-to-month. It includes approval workflows, evergreen recycling, bulk CSV import of up to 500 posts, unlimited brands and a 90-day free trial with no credit card needed.
Sprout Social's inbox, review management and reporting are real strengths and its prices reflect them. For more options, read our guide to posting to all your social media at once.
Frequently Asked Questions
Does Sprout Social have a free plan?
No. Sprout Social's pricing page lists Essentials, Standard, Professional, Advanced and Enterprise, with a 30-day free trial and no credit card required, but no free plan.
How much is Sprout Social per month?
Essentials is $79 per seat per month on annual billing, or $99 billed monthly. Standard is $199, Professional is $299 and Advanced is $399 per seat per month. Enterprise is custom-priced.
Is Sprout Social priced per user?
Yes. Every plan is priced per seat per month, so the bill grows with each person on your team. Three Essentials seats cost 3 x $79 = $237 a month on annual billing.
How many social profiles does Sprout Social include?
Essentials and Standard include 5 social profiles. Professional and Advanced include unlimited profiles. The pricing page does not offer extra profiles as an add-on.
Is there a cheaper alternative to Sprout Social?
Yes, for scheduling-focused teams. iHatePosting costs $15/month billed annually, or $19 month-to-month, for unlimited accounts and team members, against $395 a month for five Sprout Social Essentials seats.
